What Is a Ticket and When Is It Created: Helpdesk in Binom

A ticket in Binom is a specific action that needs to be taken on a customer request: process an order, handle a complaint, or contact the customer. You create the ticket manually or Binom creates it automatically, and then you can assign it to a colleague or handle it yourself and mark it as completed. This way, the helpdesk in the "Tickets" section turns the flow of chats into a task list where nothing gets lost.

What a ticket is, in simple terms

A ticket is not a conversation but a task: a specific action that someone has to take. A chat is a conversation with a customer, while a ticket records what needs to be done from that conversation, who will do it, and how it ended. One conversation can contain several tickets.

You can do three things with a ticket: assign it to someone on the team, take it and handle it yourself, or mark it as completed. For details, see ticket processing.

When a ticket is created

Manually. You create a ticket yourself with the "New ticket" button in a conversation when you want to record a task: call back, send documents, or check a payment.

Automatically. Binom creates a ticket when an action needs to be taken during a conversation: an order comes in, a complaint is received, the customer asks to be contacted, or Binom cannot find an answer. The source is shown in the ticket:

Source in the ticket What happened
"Assistant could not find an answer" Binom could not answer the customer's question
"Customer asked for a person" The customer wanted to speak with an operator
"Order" The customer placed an order in the chat
"From conversation analysis" Binom identified a task for the team in the conversation
"Created by assistant" Binom opened the ticket on its own during its work
"Created by operator" The ticket was created manually with the "New ticket" button in a conversation

Categories, priorities, and statuses

  • Categories: "Question", "Complaint", "Issue", "Order", "Work request", "Callback", "Suggestion", "Other".
  • Priorities: "Low", "Medium", "High", "Critical".
  • Statuses: "Open", "In progress", "Resolved", "Closed".

Where to find tickets

Open Tickets. The list can be filtered by status ("Active", "Resolved", "Closed"), assignee ("Mine", "Unassigned"), category, and priority; search works by number or keywords. Within a conversation, its tickets are shown in the "Conversation tickets" block.

To learn how to work with a ticket, see how to take, assign, resolve, or transfer a ticket.

Common questions

Do I need a separate helpdesk system?

Not for requests from Binom channels: tickets are handled in the Tickets section. If your team works in its own CRM, you can mark a ticket as "Transferred" with a link to the record. See how to transfer a ticket.

What should I do with a question the AI could not answer?

Reply in the ticket's "Questions for the knowledge base" block. See how to add an answer to the knowledge base.

What's next