---
id: "faq-9547"
type: "faq"
lang: "en"
title: "How to connect a Telegram bot for customers?"
url: "https://binomai.com/faq/how-to-connect-a-telegram-bot-for-customers/"
translation_group: "faq-9340"
translations:
  ru:
    url: "https://binomai.com/ru/faq/kak-podklyuchit-telegram-bot-dlya-pokupatelej/"
    markdown: "https://binomai.com/ai/ru/faq/kak-podklyuchit-telegram-bot-dlya-pokupatelej.md"
published: "2026-07-30T19:38:03Z"
updated: "2026-07-30T19:39:15Z"
---

# How to connect a Telegram bot for customers?

*Updated: 30.07.2026, 19:39 UTC*


This bot extends your business's presence in the messenger, allowing clients to place orders and get consultations in an interface familiar to them, outside the website.

**How to set up**

1. Open the Telegram app and find the official @BotFather bot.
2. Create a new bot using the /newbot command, give it a name, and get a unique key (API token).
3. Copy this token and paste it into the "Public Telegram bot for customers" field in the Binom dashboard ([Integrations section → Telegram tab](https://app.binomai.com/cabinet/binom/integrations?tab=8)).
4. Save the settings and send a test message to the bot to make sure Binom responds and can see the product catalog.

**Result**
Buyers can find your company in Telegram search and have a dialogue with the AI seller, check product availability, and place orders 24/7.